10 Australian Fashion Brands That Do Winter Style Well

Every guide to the best Australian fashion brands should start with SIR. Co-founded by Nikki Campbell and Sophie Coote in 2014, SIR ensures we have modern staples on rotation – without forgetting to have some fun along the way. Quintessentially Aussie, the contemporary fashion house does print and colour so well that even minimalists can’t say no. 

The secret to its success is an unwavering commitment to quality, using only ethically sourced fabrications in timeless silhouettes. And the mastery doesn’t end when the temperatures drop. In fact, the Sydney-born brand steps its game up a notch. We’re talking sculpted knitwear, laidback tailoring, and excellent denim.

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Founded by brother-sister duo Camilla Freeman-Topper and Marc Freeman, CAMILLA AND MARC are credited for creating the modern everyday wardrobe. Never missing the mark, the eponymous label has an unwavering commitment to quality, comfort, and longevity. Case in point: no one does a trench coat better. 

And winter is when the brand really shows what it can do, from fine Merino knitwear and minimalist tailoring to buttery leather accessories. No one can make you look forward to cooler temperatures more than CAMILLA AND MARC.

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Deborah Sams and Mary Lou Ryan couldn’t find what they wanted on the market: high-quality wardrobe essentials made to last. So, they created it themselves. Enter: Bassike. Established in 2006, the brand is an impressive display of Australian craftsmanship. 

Founded on plain-speaking design with longevity at its core, the brand works hard to support local makers and sustainable manufacturing. Over time, the brand has evolved to span tailoring, denim, fleece, and knitwear – everything you need to assemble a modern wardrobe.  

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No other brand makes loungewear look so chic. Founded in 2016 by Juliette Harkness and Emma Nelson, Deiji Studios is a no-fuss approach to everyday dressing. Perfect for the transition into winter, the Byron Bay brand offers an exceptional selection of basics, tailoring, and sleepwear.

Each garment is proudly crafted from mindful materials such as organic cotton and recycled wool in neutral tones. Deiji Studios knows what it does well and sticks to its guns, with easy-to-style collections for when you don’t have much time in the morning.

From easy shirting and soft loungewear to the cosiest knits in the land, consider this your first point of call ahead of maternity leave.

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What happens when an Australian designer moves to London to set up a fashion brand? You get an excellent new wardrobe. What started with six pairs of pyjamas and a delightful cross between a cardigan and dressing gown became Hush – now one of the UK’s most beloved brands. 

Inspired by Mandy’s Aussie roots and newfound British lifestyle, the label makes it easy to curate an everyday wardrobe, from boyfriend jeans and oversized shirts to the striped pyjamas you’ve seen all over Instagram. You can feel the Australian influence in the lightweight knitwear and Lupita Suede Clogs – best worn with socks this winter. Hush knows the fastest way to feel put together when you’re rushing out the front door.

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No brand captures the essence of the Australian lifestyle quite like Venroy. Born in Bondi Beach, linen is the brand’s core fabrication, designed to make everyday dressing a breeze. 

Since 2010, the brand has flexed its muscles in the world of effortless luxury with its versatile silhouettes and colourful prints. Every winter, Venroy steps up to the plate with lightweight knits, soft loungewear, and some of the best denim on the market. The brand can do no wrong.

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Up next: St Agni. Founded by Lara and Matt Fells, the Byron Bay brand is renowned for its pared-back approach to design. This is where the capsule wardrobe begins, each interchangeable piece proudly designed to transcend the seasons.  

In winter, we look to St Agni for classic leather shoes and accessories, to team with our favourite white tee, jeans, and cardigan. The brand has the A-list stamp of approval for good reason. 

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Matteau: an elevated approach to minimalist dressing. Operating between Sydney and New York, Matteau offers an uncomplicated take on luxury with simple designs in considered fabrications. Every item is made with purpose, the colour and silhouette mindfully chosen for seasons to come.  

Not one to be overlooked in winter, Matteau evolves to meet new needs and desires with silk skirts, classic tailoring, and leather accessories for those in-between moments when we don’t know what on earth to wear.

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Founded by sisters and friends Nadia Bartel, Michelle Ring, and Laura Broque, Henne is home to the timeless wardrobe. A thoughtful approach to design, the Australian brand offers foundational classics for every occasion, from lightweight knitwear and relaxed tailoring to do-it-all dresses.

The most wearable looks on the market, every collection is easy to style, thanks to its neutral tones and versatile silhouettes. And winter is when the brand really garners our attention. This season, we have our eyes on its excellent coat selection – Denver in particular.

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Nothing says Australia quite like DISSH. Founded in 2001 by Maree Henry, DISSH started as a stand-alone store on the Gold Coast. Now it’s an internationally renowned brand run by Maree’s daughter, Lucy Henry-Hicks, who earned DISSH new street credentials. 

Renowned for its plethora of linen offerings, the brand has found the sweet spot between refined elegance and effortlessness. In winter, knitwear arrives in neutral hues, with attention to the small details: dainty buttons and two-way zips. With an enviable simplicity, DISSH is also home to some of the most coveted trench coats and blazers of the moment, with classic silhouettes in uncomplicated colours. Buy once, keep for winters to come.  

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